A bad headshot photo can result in a low CTR
An image can cause a low CTR for several reasons. The first reason is that the image quality is poor. This could be because the resolution is too low, the colors are off, or there are other issues with the photo itself. If an image looks bad, people are less likely to click on it. Another reason an image might cause a low CTR is if it's not relevant to the post. For example, if you're writing about Sydney headshots but your featured image is of the Sydney Opera House, people aren't going to know what they're clicking on. Relevance is key when it comes to images in blog posts. An image can be interpreted in different way by different people, so it is important that the image is chosen carefully and with relevance in mind. The last reason an image might cause a low CTR is if it's not placed well on the page. If an image is buried at the bottom of a post or tucked away in a corner, people are less likely to see it and click on it. Images should be placed prominently